The Fresh Feed
News, views, and advice on cat and dog wellness, nutrition, and health, plus what’s going on in the pet food industry.
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Protein Spotlight: Grass-Fed Venison
At Shine Pet Food: To meet our ethical and sustainability standards, we go halfway around the world—to family farms in New Zealand—for our grass-fed venison. The Benefits: Venison contains more easily absorbable iron than any other meat, including beef and lamb, and it’s packed with other nutrients—phosphorus, selenium, zinc, copper, and a number of B vitamins, to name a few. It’s also very low in fat. In Traditional Chinese Medicine: Venison is sweet and warm in nature. It nourishes the kidney yang, which means it’s good for energy and building overall strength.
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